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Monday, May 12, 2008
Agents Guide
1. Gaining more referrals - How to go about?
  Referrals, or word of mouth advertising, is absolutely the best form of advertising there is. You benefit by gaining new clients without having to overcome much obstacles, without having to prove your credibility, and without much, if any, marketing cost incurred. <more>
2. Increase your business by creating a niche
  ”Jack of all trades, master of none”. In this fast paced ever-changing twentieth century, the days of being a generalist in real estate will fade. To leverage business, the most successful agents and companies today have developed strong, distinct positions in the market. To do otherwise will be less practical, in terms of marketing costs and offers no real differentiation to the consumer. <more>
 
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